Rabbit Choice Farms Ltd is one of Kenya’s most recognized commercial rabbit farming enterprises, providing breeding stock, rabbit meat, farmer training, and contract farming solutions to producers across the country. Since its establishment in 2016, the company has played a significant role in promoting rabbit farming as a profitable agribusiness venture while helping farmers access quality breeding stock and reliable markets.

Headquartered in Nairobi, Rabbit Choice Farms has built a reputation for offering practical solutions that address some of the biggest challenges facing rabbit farmers, including access to superior genetics, technical knowledge, and market opportunities. The company works with both small-scale and commercial producers, enabling them to establish sustainable rabbit production systems that can generate consistent income.

One of the key strengths of Rabbit Choice Farms is its contract farming model, which supports farmers throughout the production cycle. Through this approach, the company supplies quality breeding rabbits, provides technical guidance on housing, feeding, health management, and production practices, and connects farmers to market opportunities. This integrated model has contributed to the growth of rabbit farming in many parts of Kenya.

The company specializes in the production and distribution of hybrid breeding stock selected for productivity, growth performance, and adaptability. In addition to breeding services, Rabbit Choice Farms is involved in rabbit meat production and marketing, helping meet the growing demand for rabbit products among households, restaurants, and health-conscious consumers seeking lean protein alternatives.

Farmer education remains a core part of the company’s operations. Rabbit Choice Farms regularly conducts training programs and offers advisory services designed to improve production efficiency and farm profitability. The organization also guides rabbit housing construction, disease prevention, breeding management, and general farm operations.

Through its commitment to innovation, farmer empowerment, and market development, Rabbit Choice Farms has established itself as a leading player in Kenya’s rabbit farming industry. Its focus on quality breeding stock, technical support, and value chain development continues to contribute to the expansion and commercialization of rabbit production across the country.