East African Breweries Limited (EABL)
East African Breweries PLC (EABL) is the leading branded alcohol beverage company in East Africa, producing and marketing a diverse portfolio of beers, spirits, and adult non-alcoholic drinks (ANADs). Established in 1922, EABL has built a robust presence across the region through subsidiaries including Kenya Breweries Limited, Uganda Breweries Limited, International Distillers Uganda Limited, Serengeti Breweries Limited, UDV (K) Limited, and East African Maltings Limited.
EABL’s flagship brands include Tusker Lager, Tusker Malt Lager, Bell Lager, Guinness, Johnnie Walker, Smirnoff Vodka, and Baileys Irish Cream. The company operates state-of-the-art breweries and distilleries in Kenya, Uganda, and Tanzania, complemented by an extensive distribution network that reaches over 60,000 farmers and thousands of retail outlets. Through initiatives such as contract farming and support for barley and sorghum production, EABL strengthens local communities and ensures a sustainable supply chain.
The company emphasizes consumer-driven innovation, continuously renovating and expanding its brands to meet dynamic market trends. EABL also invests in responsible marketing, local sourcing, and community engagement, including health, education, and livelihoods initiatives.
With a strong focus on quality, sustainability, and regional impact, EABL combines over a century of brewing expertise with modern production and distribution capabilities. Its integrated “grain-to-glass” business model ensures high-quality products while promoting local economic growth. Today, EABL remains a market leader, exporting its products to over 10 countries across Africa and beyond, celebrating life every day, everywhere.